Danny DeVito

Intuit smartly uses Danny DeVito in its “Backing You” campaign.
Intuit smartly uses Danny DeVito in its “Backing You” campaign. 1024 576 Darcy L Bouzeos

Intuit’s product QuickBooks is all about helping small business owners and the self-employed save time and money. So, in its continuing multi-channel campaign “Backing You”, it brilliantly positions Danny DeVito as a “coach” for this targeted group. DeVito humorously shares insights with a variety of professionals on how to use QuickBooks tools to run the…

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