Brita

Brita and brand ambassador Steph Curry tackle Cyberbullying
Brita and brand ambassador Steph Curry tackle Cyberbullying 711 400 Darcy L Bouzeos

More and more brands are structuring their spokesperson deals with celebrities and athletes to include a social cause, especially as consumers are quite vocal that they choose products based upon a company’s social footprint. So when Brita partnered with the non-profit Cybersmile Foundation, which focuses on eliminating cyberbullying, it was a great move to utilize…

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What brand DOESN’T want Steph Curry?
What brand DOESN’T want Steph Curry? 622 415 Darcy L Bouzeos

If there is a more popular, talented and all-around appealing endorser than Steph Curry right now – please tell us who it is. Curry, the current MVP and best player in the NBA (sorry LeBron) is the gold star when it comes to brand ambassadors. He appeals to all demographics including the sought after millennials,…

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