Darcy Bouzeos is founder and CEO of DLB.
Early in her career, Darcy served as an attorney and agent for Oprah Winfrey, overseeing Oprah’s personal appearances and keynote speeches for five captivating years.
During this time, Darcy recognized that companies, marketing agencies and non-profits were increasingly seeking strategic guidance on talent acquisition. As a result, in 1989 she formed DLB to provide this essential service.
Over the years, the DLB team has enhanced thousands of successful ad campaigns, media tours and special events by identifying and procuring the most appropriate and engaging celebrities, athletes, and speakers for Fortune 500 companies, small businesses, PR firms, digital agencies and charitable organizations.
Darcy has contributed insight on celebrity spokesperson campaigns and endorsement trends for media entities including USA Today, AdAge, Entertainment Weekly and Sports Business Journal – and she was one of the youngest honorees to be named “Forty Under 40” by Crain’s Chicago Business.